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Privacy Policy
At Amplivus, accessible from https://amplivus.com, one of our main priorities is the privacy of our visitors. This Privacy Policy outlines the types of information that is collected and recorded by Amplivus and how we use it.
If you have additional questions or require more information about our Privacy Policy, please contact us.
This Privacy Policy applies only to our online activities and is valid for visitors to our website with regard to the information that they share and/or that is collected by Amplivus. This policy does not apply to any information collected offline or via channels other than this website.
Consent
By using our website, you hereby consent to our Privacy Policy and agree to its terms.
1. Scope, Data Controller, Data Protection Officer and Definitions
1.1 Scope of this Data Protection Information
This information applies to the use of the Amplivus website, including newsletter dispatch, informative emails, customer services, and marketing activities on third-party websites. Data processing on websites of other companies within the Amplivus group is not covered by this policy.
1.2 The Controller for the Processing of Your Personal Data
Unless otherwise specified, the Controller for the processing of your personal data is:
Amplivus
5200 Lake Shore Dr, Waco, TX 76710
Email: info@amplivus.com
1.3 Contact Details of the Data Protection Officer
Data Protection Officer:
Amplivus
5200 Lake Shore Dr, Waco, TX 76710
Email: info@amplivus.com
(For exercising your data protection rights, please use the contact details provided above.)
1.4 Definitions
For clarity, terms used in this Privacy Policy are defined according to applicable data protection laws. (Any instance of “Amplivus” in these definitions refers to our company.)
2. Purposes and Legal Bases of Our Processing of Your Personal Data
2.1 Processing of Your Data When You Visit Our Website
If you visit our website to learn about our products and services without actively providing information (e.g., without registering or making a purchase), we process your personal data for the following purposes and on the following legal bases:
- 2.1.1 Provision of Website and IT Security
We process data such as your IP address, browser type and version, operating system, and full URL to enable our website to function and to maintain its security. This data is stored in server log files and automatically deleted after 7 days.
Legal basis: Art. 6(1)(b) for providing the service and Art. 6(1)(f) for ensuring IT security.
- 2.1.2 Provision of Localised Website
We process data necessary to provide you with a localised version of our website, including language settings.
Legal basis: Art. 6(1)(f) for adapting our website to your needs.
- 2.1.3 Website Analytics
Google Analytics: We use Google Analytics (a service of Google Inc.) to analyze website usage. Google Analytics uses cookies to collect data (such as your IP address) which is transferred to and stored on a server in the USA. We use the “anonymizeIP()” function to ensure that IP addresses are anonymised for visitors from the EU/EEA.
For more details, please review:
https://policies.google.com/terms
https://policies.google.com/privacy
Legal basis: Art. 6(1)(f) for our legitimate interest in improving our website and advertising.
- Opt-out: You can opt-out by installing the browser add-on available at:
https://tools.google.com/dlpage/gaoptout
or by clicking an opt-out link on our website, which sets an opt-out cookie in your browser.
- 2.1.4 Individual Recommendations on Our Website
We use tools such as Google Ads to track user behavior (e.g., viewed products or cart contents) to show you personalized recommendations.
Legal basis: Art. 6(1)(f) for our legitimate interest in enhancing your experience.
Opt-out: You can manage your ad preferences at:
https://adssettings.google.com
- 2.1.5 Display Advertising/Retargeting on Third-Party Websites
When you visit our website, third-party tags and cookies (from providers like Google Ads and Facebook Ads) may track your interactions so we can show you tailored offers on other websites.
Legal basis: Art. 6(1)(f) for our legitimate interest in customized advertising.
Opt-out: For Google Ads, visit https://adssettings.google.com; for
Facebook Ads, visit https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen
- 2.1.6 Affiliate Marketing/Conversion Tracking
We embed cookies from affiliate partners to track whether you come from an affiliate website and perform actions such as subscribing or purchasing.
Legal basis: Art. 6(1)(f) for our legitimate interest in measuring campaign success.
Opt-out: Please refer to your affiliate partner’s opt-out options (e.g., https://publisher.tradedoubler.com/include/functions/optout.html).
- 2.1.7 Use of Cookies
We use cookies to remember your settings and actions on our website (such as restoring your shopping cart or displaying recently viewed products). For more details, see our Cookie Policy.
- 2.1.8 Customer Care
We process personal data you provide (for example, during a purchase or inquiry) to respond to your queries. This may include data provided by external sources (e.g., shipping or credit service providers).
Legal basis: Art. 6(1)(b) for contract performance, Art. 6(1)(c) for legal obligations, or Art. 6(1)(f) for our legitimate interest in customer service.
2.2 Email Marketing
- 2.2.1 Email Newsletter Dispatch
If you subscribe to our newsletter via a double opt-in process, we will send you periodic updates about our products, services, and promotions.
Legal basis: Your consent under Art. 6(1)(a).
Withdrawal: You can unsubscribe at any time by emailing info@amplivus.com or clicking the unsubscribe link in our emails.
2.6 Other Processing
- 2.6.1 Performance of Internal Audits
We may process your data during internal audits to identify and rectify misconduct, ensure compliance, and implement security measures.
Legal basis: Art. 6(1)(c) and Art. 6(1)(f).
- 2.6.2 Issuing of Analyses
We may generate analyses based on aggregated personal data to improve our products, services, and marketing efforts. Once aggregated, this data is no longer linked to your personal identity.
Legal basis: Art. 6(1)(f) for our legitimate interest.
3. Retention and Erasure of Your Personal Data
We retain your personal data for as long as necessary to fulfill the purposes outlined above. Once the data is no longer required, it will be erased, except where retention is required by law (typically three years from the end of the year in which a claim arises).
4. Transfer of Personal Data and the Categories of Recipients
Your personal data may be transferred or disclosed to the following:
- Other companies within the Amplivus group for administrative purposes.
- IT service providers managing our platforms, databases, and marketing campaigns.
- Service providers such as Google Analytics and Google Ads (data may be transferred to the USA; note that while the EU Commission has not deemed the USA fully adequate under the GDPR, these providers adhere to frameworks like the EU-U.S. Privacy Shield).
- Third-party providers using EU Standard Contractual Clauses to ensure adequate data protection.
- Legal authorities or courts in connection with legal disputes or as required by law.
5. Right to Object to Data Processing Based on Legitimate Interests
We process your personal data on the basis of our legitimate interests (including IT security, website personalization, analytics, marketing, fraud prevention, and legal claims). If you object to such processing on grounds relating to your particular situation, please email info@amplivus.com. We will cease processing your data for those purposes unless our legitimate interests prevail.
If you object, we will still process any data necessary to respond to your request.
Legal basis: Art. 6(1)(c) for legal obligations.
6. Right to Withdraw Consent
If you have provided consent for the processing of your personal data, you may withdraw it at any time. Withdrawal is effective for future processing and does not affect the lawfulness of processing based on consent before its withdrawal.
Please send your withdrawal request to info@amplivus.com.
If consent is withdrawn, we will still process your previously collected data as necessary to respond to your request, in compliance with legal obligations.
7. Your Other Data Protection Rights
Under the GDPR, you have the right to:
- Access your personal data.
- Rectify any inaccurate or incomplete data.
- Request erasure of your personal data (right to be forgotten).
- Restrict processing of your personal data.
- Object to processing.
- Data portability (transfer your data to another organization or to you directly).
To exercise these rights, please email info@amplivus.com
We may charge a small fee for providing copies of your data. You also have the right to lodge a complaint with a data protection supervisory authority if you believe your rights have been violated.
8. Changes to this Data Protection Information
We reserve the right to update and modify this Privacy Policy. The updated version will apply from the date it is published on our website. For any material changes affecting the processing of your personal data, we will notify you (e.g., via email).
9. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our website.
- Improve, personalize, and expand our website.
- Understand and analyze website usage.
- Develop new products, services, features, and functionality.
- Communicate with you for customer service, updates, and marketing purposes.
- Send you emails.
- Detect and prevent fraud.
10. Information We Collect
The personal information you provide and the reasons for its collection will be made clear at the point of collection.
If you contact us directly, we may receive additional information such as your name, email address, phone number, the content of your message (and any attachments), and any other information you choose to provide.
When you register for an account, we may ask for contact details including your name, company name, address, email address, and telephone number.
10.1 Log Files
We use log files in a standard manner to record information such as your IP address, browser type, ISP, date and time stamp, referring/exit pages, and click counts. This information is used to analyze trends, administer the site, track user movement, and gather demographic data. It is not linked to personally identifiable information and is deleted after a set period.
10.2 Cookies and Web Beacons
We use cookies to store information about your preferences and the pages you visit. This helps to optimize your browsing experience and customize our content. For more details, please see our Cookie Policy.
10.3 Cookies
By accessing our website, you confirm that you have read, understood, and agreed to our Privacy Policy and Cookie Policy. Most browsers accept cookies by default; you can adjust your settings to be notified of cookie usage or to block cookies entirely, although this may affect website functionality.
11. Links to Other Websites
Our website may contain links to third-party websites or services that are not operated by Amplivus. We are not responsible for the content, privacy policies, or practices of these sites. Any affiliate links may result in Amplivus receiving a commission if you make a purchase, at no extra cost to you.
12. GDPR Data Protection Rights
We want to ensure you are fully aware of your rights under the GDPR. These rights include:
- The right to access your personal data.
- The right to rectification.
- The right to erasure.
- The right to restrict processing.
- The right to object to processing.
- The right to data portability.If you wish to exercise any of these rights, please contact us at info@amplivus.com. We may charge a small fee for providing copies of your data.
13. Children’s Information
Protecting children’s privacy is important to us. Amplivus does not knowingly collect personally identifiable information from children under the age of 13. If you believe that your child has provided such information, please contact us immediately so that we can remove it from our records.
14. Contact Form Submissions
Contact forms submitted on the Amplivus website may be passed to third-party companies that we believe are best suited to address your enquiry. By submitting a contact form, you consent to your information being shared with these companies. Amplivus is not responsible for the privacy policies or practices of these third parties. We encourage you to review their privacy policies before engaging with them.
15. Governing Law
These Terms shall be governed and construed in accordance with the laws of the United States, without regard to conflict of law provisions. The information provided on this website is intended for a global audience.
16. Advice
The information on this website does not constitute advice or recommendations and should not be solely relied upon when making decisions. Please seek independent advice before acting on any information provided. Amplivus operates independently and may have a material interest or conflict of interest in certain matters, which will be disclosed where relevant.
17. Changes
We reserve the right to modify or replace this Privacy Policy at any time. If a revision is material, we will provide at least 30 days’ notice before the new terms take effect. By continuing to access or use our website after revisions become effective, you agree to be bound by the updated Privacy Policy. If you do not agree with the new terms, please stop using our website.
This Privacy Policy is reviewed regularly to ensure that we continue to protect your privacy and personal data. Should you have any questions or concerns about our privacy practices, please contact us at info@amplivus.com.
Terms and Conditions
Amplivus Services
Amplivus is a USA-based Amazon PPC management and optimization advertising agency serving Amazon sellers worldwide. Our services include (but are not limited to):
• Creating, managing, and optimizing Amazon PPC campaigns.
• Conducting comprehensive keyword research, bid optimization, and ad placement analysis.
• Providing detailed campaign performance reports and insights.
• Advising on Amazon advertising strategies and best practices.
Client Acknowledgements
• All fees, services, documents, recommendations, and reports provided by Amplivus are confidential.
• Amplivus has no control over the policies of Amazon or other advertising platforms regarding the types of ads, keywords, or content they accept. As a result, your advertising account or product listings may be affected by changes in platform policies at any time at the sole discretion of the platform.
• All fees are non-refundable. By accepting this agreement, you confirm that you have reviewed and approved the campaign parameters and performance metrics provided by Amplivus.
Service Details and Limitations
• Every campaign is designed to align with agreed performance metrics and optimization strategies. Our goal is to create tailored Amazon PPC campaigns that maximize your return on investment through effective ad placements and bidding strategies. However, please note that campaign performance is subject to various external factors, including market competition, industry trends, and changes in Amazon’s algorithms.
• Amplivus has no control over modifications, suspensions, or terminations of ad placements or campaign structures by Amazon or other advertising platforms. Such changes will not be grounds for refunds or replacement services.
• In the unlikely event of significant performance issues arising from factors beyond our control, Amplivus will work with you to adjust and optimize your campaign within six (6) months of purchase.
Liability
Under no circumstances shall Amplivus be liable for any damages whatsoever, including (without limitation) any direct, incidental, or consequential damages, loss of profits, or any claims arising out of or related to the use of our services. You, as the Client, assume all risks and potential damages (known or unknown) associated with using Amplivus's services.
Amplivus reserves the right to adjust campaign parameters, ad copy, and other order details as necessary to ensure optimal performance.
As an outsourced provider of Amazon PPC management services, Amplivus does not guarantee any specific ad placement rankings, conversion rates, or traffic increases. Campaign performance is influenced by multiple external factors beyond our control.
Third-Party Services
Certain aspects of campaign management such as ad creative development or adjustments in secondary markets may be handled by independent third-party providers. Our current pricing remains valid for 30 days from the order date. If you place an order and do not respond to our team within 90 days, you may be subject to price adjustments.
Non-Disclosure
Amplivus treats every client with full confidentiality. While we do not individually sign an NDA with each client by default, one can be provided upon request. Amplivus undertakes not to use any confidential information disclosed by the Client for any purpose other than providing the agreed services, unless we obtain prior written consent from the Client. We guarantee that confidential information will not be disclosed to any third party except to your company’s employees or professional advisers who require access for the purpose of delivering the services.
Restrictions
Amplivus reserves the right to cancel any orders placed for clients operating in industries deemed illegal or offensive. Any content, products, services, or items that are hateful, objectionable, defamatory, or that in any way attack any person, business, organization, product, or service; or that promote cruelty toward animals, or otherwise contain objectionable content, will result in cancellation and a refund. If you are unsure whether your campaign or product complies with these restrictions, please contact us prior to placing an order.
Updates
Amplivus reserves the right to update these Terms and Conditions at any time without prior notice. It is the Client’s responsibility to review these Terms periodically for any updates or changes.
By using our services, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions.
Complaints Policy
How to Make a Complaint
If you have a complaint, please contact us by email at info@amplivus.com
Please provide as much detail as possible about your complaint, including any relevant documents or evidence.
Acknowledgment of Your Complaint
We will acknowledge your complaint within two working days and provide you with the name of the person handling your complaint. If your complaint is complex or will take longer than ten working days to resolve, we will provide you with an interim update on the investigation.
Investigation of Your Complaint
We will investigate your complaint thoroughly and aim to resolve it as efficiently as possible. Depending on the issue, possible outcomes may include a refund, credit, replacement, or other remedies. Our response will outline the resolution and the next steps. We welcome your feedback on our response and will use it to improve our processes.
Resolution of Your Complaint
We aim to resolve complaints within ten working days of receipt. If we are unable to meet this commitment, we will contact you to explain the reasons for the delay and provide a revised timeline.
Escalation of Your Complaint
If you are not satisfied with the resolution provided, please contact our Complaints Manager at info@amplivus.com so that they may review any further steps needed to resolve your issue quickly and consistently, while ensuring confidentiality throughout the process.
Record Keeping
We will keep a record of your complaint and our response for internal purposes for at least six months from the date it is received. In addition, our management team reviews all complaints to monitor trends and address any significant issues. We are committed to providing our clients with exceptional service and will use all reasonable efforts to ensure that your concerns are addressed promptly and resolved satisfactorily.
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